META ADS
MORE LEADS. LOWER COST PER LEAD.
We match every ad to your offer and your audience. So your budget only chases people ready to act.
What We Offer
META ADS, END TO END
A complete car dealership digital marketing system across every channel that sells cars
META ADS STRATEGY
Pixel, Conversions API and campaign architecture built around your goals from day one.
Facebook & Instagram Lead Ads
Instant form lead generation campaigns connected straight to you CRM or inbox.
Reels & Video Creative
Scroll-stopping short-form video and creative tested across Feed, Stories and Reels.
Retargeting & Catalog Ads
Dynamic catalog and retargeting sequences that bring warm audiences back to convert.
META ADS FAQ
What clients ask before they engage KECG for Facebook and Instagram advertising.
What is Meta Ads and how does it work for my business?
Meta Ads covers paid advertising across Facebook, Instagram, Messenger and the Audience Network. For most businesses that means a mix of lead generation ads with instant forms, dynamic catalog ads for online stores, video ads for awareness, and retargeting campaigns for people who have already shown interest.
The goal is to put the right offer in front of the right audience at the right stage of their journey, then attribute every lead, sale and conversion back to the campaign that drove it.
How much should I spend on Meta Ads?
There is no single right number. Smaller local businesses may start at a few hundred dollars per month, while larger brands and multi-location businesses commonly invest five figures.
What matters more than spend is how that budget is split across awareness, lead generation and retargeting, and whether you can trace dollars back to actual leads and sales. KECG builds budgets around your growth targets rather than a flat percentage of revenue.
Which works best for my business, Meta or Google Ads?
Both, and the answer depends on what stage your buyers are at. Google captures people already searching for what you offer, so it tends to drive bottom-funnel leads and sales. Meta excels at building awareness, retargeting site visitors, and reaching people who match your ideal customer profile but aren’t actively searching yet.
Most businesses see the best results from running both in coordination, with shared conversion tracking and a single view of attribution.
What is Advantage+ and does my business need it?
Advantage+ is Meta’s AI-driven campaign type that automatically tests creative, placements and audiences to find the combination that performs best, for shopping campaigns and for lead generation.
If you have enough conversion volume to feed the algorithm and a tracking setup that reports the right events, Advantage+ often lowers cost per result over time. KECG can audit your pixel and Conversions API setup and build this out properly.
How long until I see results from a Meta Ads campaign?
Meta campaigns can start generating leads or sales within the first one to two weeks, though it usually takes 30 to 60 days to optimise audiences, creative and bidding against real conversion data.
Organic reach and brand awareness build more gradually alongside paid activity. We share weekly campaign updates and a monthly performance review across every engagement.
Do you only work with businesses in Melbourne, or across Australia?
KECG is headquartered in Melbourne and works with clients across Australia. Our 4-stage marketing funnel is location agnostic, and we have run Meta Ads campaigns for ecommerce, retail, hospitality and service businesses in multiple states.
Audience targeting, creative localisation and store-level campaign structure are part of every multi-location engagement.
Ready When You Are
Let's turn your ad spend into signed contracts.
Get in touch and tell us about your business. We’ll get back to you to map out how KECG can drive more qualified leads through Facebook and Instagram.