CUSTOM APP DEVELOPMENT
WE BUILD THE TOOLS YOUR BUSINESS ACTUALLY NEEDS.
Most platforms are built for everyone, which means they are built for no one in particular. We build custom apps and features that fit your exact workflow, your customer journey, and your growth targets. No workarounds. No duct tape. Just functionality that does exactly what you need it to do.
What We Offer
CUSTOM APPS & FEATURES, END TO END
A complete custom development service focused on solving real business problems, not on shipping generic features. Built around your stack, your team, and your customers.
Discovery & Scoping
We start with a structured brief, map your existing tech stack, identify the gaps, and scope a solution that solves the right problem before a single line of code is written.
Custom Build & Integration
From Shopify apps and WordPress plugins to standalone tools and API integrations, we build features that connect cleanly to what you already use.
UI & UX Refinement
Every tool we build is designed for real users. Clear interfaces, logical flows, and on-brand presentation so your team and your customers actually use what we build.
Testing, Handover & Support
We test across devices and environments, document everything, and provide clear handover so your team can operate the tool confidently once we step back.
Built By KECG
We build custom Shopify apps to solve problems off-the-shelf solutions can’t, giving merchants greater control over their store’s functionality and customer experience.
Variants Discount +
Live on Shopify App Store
Developed and published to the Shopify App Store, Variants Discount + gives merchants full control over pricing at the variant level. Rather than discounting an entire product, store owners can apply percentage, fixed amount, or custom pricing to individual variants, without creating duplicate product listings.
This allows businesses to move specific stock faster, protect margins on higher performing variants, and keep their product catalogue clean and easy to manage, all from a single interface.
Percentage pricing
Fixed amount pricing
Custom pricing
This is one example of the kind of custom functionality we build for Shopify stores, developing solutions tailored to a business’s specific operational and merchandising needs.
CUSTOM APP DEVELOPMENT FAQ
We build custom Shopify apps to solve problems off-the-shelf solutions can’t, giving merchants greater control over their store’s functionality and customer experience.
What platforms do you build on?
KECG works primarily across Shopify and WordPress, but can integrate with most modern stacks via APIs, Zapier, and custom scripts. If you are unsure whether we can work with your setup, book a call and we will tell you straight.
Do you build from scratch or customise existing tools?
Both. We assess what already exists, determine whether customisation is faster and more cost-effective than a new build, and recommend the right approach for your situation.
How long does a custom build take?
Scope determines timeline. A focused feature integration can be delivered in two to three weeks. A more complex custom app with multiple integrations typically runs four to eight weeks from signed brief to handover.
Will we own the code and the tool after you build it?
Yes. Everything we build for you is yours. We do not lock clients into proprietary systems. You receive full documentation and access on completion.
Can you work with our existing developer or internal team?
Absolutely. We can work alongside your internal team, brief an existing developer, or take complete ownership of the build depending on what your situation requires.
How is KECG different from a standard development agency?
Most dev agencies build what you ask for. KECG starts with the business problem, scopes the right solution, and builds with your marketing and growth goals in mind. Because we also manage ads and SEO, every custom tool is built to support the broader performance picture, not sit outside it.
Do you only work with Australian businesses?
Our core client base is in Australia, but we work with businesses internationally. If the problem is a good fit for what we do, location is not a barrier.
Ready When You Are
LET'S BUILD THE FEATURE YOUR BUSINESS HAS BEEN MISSING.
We will map out what you need, scope the right solution, and show you exactly how KECG can build something your business can own and grow with.